Coaching in Action

  • Coaching has helped many individuals to develop their businesses, whether they were just starting out, or already had an established business. I have worked with those running traditional businesses, consultants, and network marketing businesses covering a variety of services and industries. For some, a single coaching session identified the solution to a specific challenge, many have found that a few sessions have provided the focus needed, and for others coaching is ongoing and keeps them on track.
  • Clients have told me that they have saved money, got additional business, kept going when they might have given up, and been able to sleep at night as a direct result of coaching. Below, some of my clients have kindly agreed to share their thoughts on how coaching has helped them.

"I have been reflecting on things and am truly amazed at how far I have come since before we first starting working together in August 2004. I never thought I would able to put XXX in its box and mainly keep it there. As important and probably much more so though, that I now have the confidence to believe that I have abilities and skills that can be utilised elsewhere. This is very much down to your help and I am truly appreciative. I do feel like I’m a woman who caught the wrong train ten years ago jobwise .....so far out into the wilderness that there may not be a road out...... actually I’m coming to believe there isn’t a road to be found, I have to make the road out, stone by stone ."

Lynda Davies, 19th December 2005
Journalist , Hertfordshire


"I have always had a deep rooted desire to start my own business, even when I was at school I had ideas of ways to make money - selling golf balls from local courses, mazes in overgrown fields for Fete's, mail order, market stalls allsorts. When I started work I could see how I could take the knowledge I was gaining to start my own business. Over the years I have had loads of ideas but never did anything to make them happen as much I wanted to. I always felt frustrated working for somebody else being controlled to fulfil their business achievements, however I always found a reason to hang on or try working for someone else because I had not got enough experience (or some other excuse). Really I was just procrastinating and likewise I had Julies phone number for 6 months before I finally decided to get in touch. Now I wonder why!! Julie has successfully helped me to unravel my mind and focus on what I want. Early on in our meetings I had identified with help from Julie that I wanted a business that provided me with Independence, Fun and Creativity. Through out all our meetings these 3 words became etched in my mind whilst we jostled with my ideas to finally find the direction I wanted. I am now running my own business and have an abundance of all three, no two days are the same and I can't get up early enough to start my work (which no longer feels like 'work'). Thank you Julie for what you have done. It is worth every minute and every penny of our meetings to have what I have now. ."

Malcolm Evans, 06th June 2005
www.solutionindustries.co.uk ,


"I have really appreciated your support and encouragement through completing my training as a coach and building my coaching business. You never fail to pick up my throwaway remarks and challenge me gently and effectively. I have felt able to share with you my hopes and fears knowing that you always receive them with respect. I have had many, many light bulb moments during our sessions and hope to continue to have many more. Thank you for holding my hand on my journey – you are a wonderful coach and an inspiring woman. ."

Jo Leahy, 26th September 2004
Luminessence Coaching Ltd , Shrewsbury


"Sometimes life feels like trying to climb the down escalator - through working with Julie I have learnt skills that help me to process the challenges - freeing me up to enjoy the ride up the up escalator!."

Sue Ashton-Green, 22nd August 2004
Living Well, Naturally , Shrewsbury


"I have been privileged to have found Julie when I was searching for something that was missing in my life in November 2003. I had been feeling very dissatisfied with my life, almost depressed, but I could not identify why I felt this way and what I needed to do to feel better. I had strayed from my path and was unable to find my way, this is where Julie has helped me. In the dark that was, Julie helped me find the torch, turn it on and point it in the right direction."

Helen Walters, 07th August 2004
Life Initiative Ltd , Shropshire


"As a blunt outspoken Yorkshire man I never thought I would need let alone use the services of a life coach!! Two years ago with my business stagnating and a problem of differentiating between wood and trees I booked a session with Julie. My scepticism and cynicism (what else do you expect..see opening sentence) went within the first five minutes of the meeting starting.I had all the answers in my own head but they had to be found and put into a workable programme..this Julie helped me do."

Malcolm Banks, 02nd August 2004
Windscreen Repair Services , Weston Rhyn


"For several years I had been feeling trapped in a job I really disliked, and kept formulating ideas and escape plans, but without the courage and confidence to put them into action. Through a work related course I heard about Julie and Life coaching, and knew that in all aspects of my life she could probably help but the most urgent was my job. Once I started sessions, I slowly began to feel more confident and was able to achieve small steps towards my ultimate goal. I finally took the plunge at the beginning of this year, and now paint murals for a living!I feel liberated and more in control of my life. It is sometimes scary being solely responsible for my success (or failure), but that feeling is well balanced by being able to earn a living doing something I am so passionate about. I know I would not be able to write this without Julies support and encouragement and her help in enabling me to realise the courage of my convictions. Thank you Julie."

Lindsey Harris, 02nd August 2003
Wall Stories , Cambridgeshire


"After 10 years in the Civil Service I was stuck in a rut, frustrated and stressed. I was getting no job satisfaction and my family life was suffering as a consequence. I did not know what I wanted other than to become self- employed again and regain control of my own destiny. But how do I get there? My wife, who already had several coaching sessions, said, "You need to see Julie". I duly booked in for my first coaching session. Over the next few weeks and with her help I focussed on my career path and decided in which field my skills could be fully utilised. Julie also helped me identify how to balance my working and family life and fine - tune some of the more important aspects of my new business. Julie's style is to guide you to the answers that you already have within you. Essentially you are doing it yourself.but with a help from her. It is a very subtle method backed up by a wealth of experience (life & business) that she imparts as and when is appropriate during the sessions. I would like to take this opportunity to thank Julie for helping me see the light. I have never been happier at work or with my family. I also look forward to further coaching sessions, with Julie, to discuss the ongoing development of my business.."

Rowly Hill, 25th July 2003
Hill's Home & Garden Services , Newport, Shropshire


"I am a freelance trainer, and my lowest point was when I found myself in a hotel in York (some 100+ miles from home), pleading for a bed at midnight. This was because I couldn't remember which hotel I'd actually booked in at two weeks earlier! I was so late as I had to rush round (inconveniencing other people) to get the materials sorted for a training session the following morning. The whole debacle cost me a lot in stress, ££££ (The original hotel billed me for a no-show!!), and I also lost the confidence that I could hold down a part-time job, carry on doing free-lance work as well as being a wife and mother to two young girls. In short I was a mess, and it was having an adverse effect in many ways - my home, my family, my finances, my relationship with my husband.....etc I took Julie up on her offer of the introductory session, and in that short time I could see a way starting to show through the tangled mess that was stopping me enjoying my work and costing me money. Over the early sessions, we tackled together the practical things that were causing problems and wasting time, and as those matters resolved themselves into new habits and workable systems, we were able to look at more long term goals, and eventually I flew solo! My diary has become my most important tool, and even my daughters (at 9 and 10) are aware of its use and benefits. It suits my way of working, to now look on issues that come up as 'projects' and I project manage them well, very often imagining Julie's voice asking questions when I get stuck. And if I get a situation I don't feel comfortable handling, I know that I can always use Julie again to help me identify the way through it. The coaching has had such a tremendous, and permanent, effect on my life - I would recommend coaching, and Julie (with her particular style of humour, gentleness and understanding) in particular, to anyone who feels dissatisfied with their life - things can get better.."

Wendy Stirling, 03rd April 2003
Wendy Stirling Training , Bridgnorth


"Life Coaching with Julie is excellent, it helps you in both your business or personal life, whichever you want to work on. I would highly recommend this approach for anyone who really wants to change and improve any area of their life.."

Beverley Densham, 01st September 2002
Lifestyle Pilates , Hertfordshire


"Going it alone after 23 years working for a national organisation, can seem daunting, albeit exciting. Julie's coaching skills have enabled me, through self examination, to consider all the challenges and fears and to talk them through in a safe environment, before trying them out in my business. Julie helped me to focus on where I wanted to go .... and then to go for it. I recommend Julie's coaching to anyone who wants to challenge the status quo."

Maralyn Long, 01st September 2002
MD Concept Catering Ltd ,


"At the beginning of 2001, I joined my father in his printing and stationery business. I needed to help him to make a success of this new company, but having been out of the workplace for the last five years, did not know if I had the confidence to do what was necessary to make the business grow. Julie was recommended to me by a friend - I took up the complimentary coaching session, and could see the value of speaking to someone who is completely independent. Over the last twenty months, in the fortnightly coaching sessions we have covered all sorts of business issues, from making contact with potential customers to dealing with relationships. During this time the business turnover has rocketed! I have always referred to you as my "secret weapon", but you are no longer a secret and I am delighted to share this with everyone else! Wishing you every success.."

Sarah Stevenson-Olds, 30th August 2002
www.lamtechstationery.co.uk ,


"When I was 53 I was made redundant from a national food processing company, I was thoroughly depressed at the thought of continuing to work in the secretarial field. I had spent the last 20 years of working life in one or other senior secretarial positions, working at the hard edge, being on call 16 hours a day, stressed out and resentful at being over-looked every time when it came to the yearly bonus awards. In the back of my mind, having always been interested in sewing, I had an idea that I would like to start a small business in curtain making. In, reality, however I thought this was totally out of my reach. As part of my redundancy package I was to receive out-placement. At the Shropshire Business Women's Society (See: www.sbws.org) meeting I picked up one of Julie Roberts's pamphlets. She sounded experienced and from her picture looked friendly and perhaps not too intimidating, therefore I decided to use her services. Julie was instrumental in changing my life. She brought a "why not" approach to the coaching sessions. Julie was also able to apply her own business experience to the sessions which served to provide a sense of conceivability to the equation. Looking back, I can hardly believe the changes that have been brought about in my life over the last 4 months. Had it not been for Julie's innovative level-headed and detailed approach, I am convinced I would still be a secretary who had turned the light off in the back of her mind. Thank you Julie."

Susan Hancock, 13th August 2002
Material Magic , Telford



To book your thirty minute complimentary telephone coaching session
simply ring 0845 458 1077 (local call rate) or email julie@goingsolo.net